Imagin is CaixaBank's digital banking platform for young people in Spain, combining banking with lifestyle content, sustainability and cultural experiences.
Imagin's sentiment has shifted decisively upward, with the NeoBase index climbing 7.6 points to 68/100—a solid mid-range standing. Recent media coverage remains clinically neutral, positioning it as a functional player within Spain's digital banking and fintech landscape rather than a standout disruptor. Customer-facing sentiment data would clarify whether the index lift reflects genuine user satisfaction gains or broader sectoral tailwinds.
Sentiment index
our score · updated weeklyWhere Imagin operates
1 marketsIn the media
brand coverageHow digital innovation is shaping the future of banking
www.ft.com · 15mo ago
As banking shifts to an increasingly digital landscape, companies are developing new tools to meet their clients' demands and championing new ideas.
Challenger banks in Spain: who’s who (and what’s their tech)
www.fintechfutures.com · 16mo ago
With Spanish heavyweights like BBVA and Santander making great investments in new technologies (as well as in challenger banks), and a number of banks...
5 Ways Fintech is Solving Travel’s Innovation Paradox
futuretravel.com · 18mo ago
Travel businesses recognise that their future lies not just in offering flights, hotels, or experiences, but in equipping financial technology as an arm of...
From cross-border payments to micro-insurance, here’s what African fintech investors want to see
techpoint.africa · 21mo ago
Africa's fintech startups have received the bulk of venture capital funding as entrepreneurs and investors work to turn its fragmented...
Spain Business Banking Poised for Digital Transformation
fintechnews.ch · 30mo ago
The Spanish banking sector is poised for significant progress in the area of digital banking, a growth which will be driven by increased...
Latest from social
SampleWe're hiring across engineering, product and risk. Come build the future of finance with Imagin.
Proud to share that Imagin has been recognised for product innovation this year. This is just the beginning.
We're hiring across engineering, product and risk. Come build the future of finance with Imagin.
We're hiring across engineering, product and risk. Come build the future of finance with Imagin.
What people are saying
SampleSwitched to Imagin and honestly not looking back. The fee transparency alone is worth it.
Mixed feelings on Imagin lately — love the product, but the latest update changed a flow I relied on.
Been using Imagin for 6 months now — the app just works. Transfers land instantly and support actually replies.
Mixed feelings on Imagin lately — love the product, but the latest update changed a flow I relied on.
Imagin's customer service left me hanging on a frozen account. Not a great look.
Company
About Imagin
Imagin was launched in 2017 by CaixaBank targeting young Spaniards (18-35). It goes beyond banking to offer cultural experiences, sustainability features (carbon footprint tracking), gaming rewards and lifestyle content. Backed by CaixaBank's full banking infrastructure, imagin accounts are fully insured with Spanish deposit protection.
Frequently asked questions
What is Imagin and how does it differ from a regular bank?
Imagin is CaixaBank's digital platform for young Spaniards (18–35), combining a bank account with lifestyle content, cultural rewards (cinema, music, sport), carbon footprint tracking and a gamified rewards programme. It is a 'phygital bank' concept that goes far beyond standard digital banking.
Does Imagin hold a full banking licence?
Yes, Imagin operates within CaixaBank — one of Spain's largest banks with a full banking licence. Deposits are protected by Spain's Fondo de Garantía de Depósitos (FGD) up to €100,000. Imagin customers have the same deposit protection as traditional bank customers.
What rewards does Imagin offer?
Imagin offers imaginPoints for card purchases, referrals and app activity. Points can be redeemed for cinema tickets, concerts, festivals, sports experiences and partner brand rewards. It is a unique loyalty programme combining banking with cultural experiences.
How does Imagin's carbon footprint tracking work?
Imagin automatically analyses your card transactions and estimates the carbon footprint of your spending in transport, food and retail. The app provides tips to reduce your emissions and allows voluntary CO2 offsetting through certified environmental projects.
Is Imagin available outside Spain?
No, Imagin is available exclusively in Spain for users with a Spanish NIE/DNI. The app is in Spanish only.
Ratings & sentiment aggregated from Trustpilot, Google Play and App Store — anonymised store metrics only, no individual reviews.