Comparison

Cleo vs Starling Bank

Two neobanks compared on customer sentiment, app-store ratings and regulation.

Best on sentiment
Starling Bank
Best on ratings
Starling Bank
Best on app quality
Starling Bank
Best on review volume
Starling Bank
Cleo
sentiment
Google Play
App Store
Trustpilot
View Cleo →
Starling Bank
sentiment
Google Play
App Store
Trustpilot
View Starling Bank →
Customer sentiment
NeoBase sentiment
42.4
96.3
BEST
App & store ratings
Trustpilot
-
4.3 ★
48,231 ratings
Google Play
3.6 ★
154,247 ratings
4.8 ★
138,851 ratings
BEST
App Store
4.5 ★
3,262 ratings
4.9 ★
628,062 ratings
BEST
Total ratings
158K
815K
BEST
Service & responsiveness
1-star reviews
23.7%
2.1%
BEST
Replies to reviews
0%
96%
BEST
Typical reply time
-
~13 hours
Markets served
2
BEST
1
Company
Founded
2016
2014
Country
🇬🇧 United Kingdom
🇬🇧 United Kingdom
Headquarters
London, United Kingdom
London, UK

Recent coverage

Press we captured in the last 90 days: 0 for Cleo, 8 for Starling Bank. Not scored - coverage volume says how often a brand is written about, not whether it is doing well.

Cleo
Starling Bank

Cleo vs Starling Bank: the verdict

Cleo and Starling Bank are two neobanks tracked by NeoBase. Here is how they compare across the signals we measure - customer sentiment, store ratings and, for exchanges, MiCA regulation.

Starling Bank leads NeoBase's composite sentiment score, 96.3 to 42.4 out of 100.

Starling Bank holds the stronger app-store ratings across Google Play and the App Store.

Starling Bank draws fewer bottom-scored reviews: 2.1% of its Trustpilot ratings are one star, against 23.7% for Cleo.

Starling Bank answers 96% of the reviews it receives; Cleo answers 0%.

Across 7 tracked metrics, Starling Bank comes out ahead on 6.

How is the winner decided?
For each metric we take the higher value - the higher NeoBase sentiment score, the higher store rating, more ratings, and MiCA authorisation over none. Missing data is not counted.
Where does the data come from?
Ratings and sentiment are aggregated from Trustpilot, Google Play and the App Store; regulation from the official ESMA MiCA register. Scores update every month.
Can I compare other {type}?
Yes - open any two {type} profiles from the directory to build a side-by-side comparison.

← All neobanks

NeoBase is an independent information platform, not affiliated with the brands compared. Figures are indicative and update over time.